When I first started selling on eBay a friend of mine commented “You’re going to have to show me how to do that”. What that in mind, I shall from time to time post my tips for selling on eBay. These tips in no way reflect the opinions or policies of eBay, they’re just my opinions based on my experiences and obtained knowledge.
Now that we have the disclaimers out of the way, let’s talk about the eBay listing title. What to say in this title. Do you know what you have? Well, sure I know what I have. I have a green vase. Okay, let’s assume you list it as such. My search just turned up 26,531 green vases. I’m sure yours will float to the top. Well, it does say Frankoma on the bottom. Okay, let’s check that out. Now we have 140 listings. Much better, isn’t it?
What if this lovely green vase doesn’t have a name or a sticker or a Grandma who can tell you from whence it came? Well, Dear Seller, this is the part where the phrase kicks in “if it were easy, everyone would be doing it”. Granted, it seems everyone is doing it, in this case, selling on eBay, but like most everything else, there’s a difference between doing and doing well. In short, you’re going to have to do some research. Good news. There are several avenues for researching – eBay, the internet, books, to name a few. And there are hundreds of collector pages on Facebook with people who are happy to help you discover what you have. An aside from our topic: Be nice. But that’s another blog.
Let’s say you just cannot find out about your lovely green vase. It sure looks like Frankoma. Should I include Frankoma in my listing anyway? NO. Just NO. Not only will you risk your credibility, but collectors will eat you for lunch. They have the power of social media and they know how to use itr How about if I put L@@K or OOAK (One of a kind) or NICE or WOW? Again, NO. Search engines drop these words, and you want all your words to serve a purpose. You want to bring as many buyers as possible to your lovely green vase.
So what can we say about our as yet unidentifiable lovely green vase? Well, you can say it’s lovely, but you have the opportunity to post 12 photos to back that up. What does it look like? How tall is it? Is it solid green or are there other colors? Is it glass? Is it pottery? Does it have flowers? Dragonflies? You get the idea.
Green Pottery Vase W/Flowers & Dragonflies. Just what I’m looking for—SOLD!!
Now wasn’t that easy?